Your Role in Supporting Silverline™ Stewardship
The Retailer’s Responsibility
As a retailer, you play a vital role in the success of the Silverline™ Stewardship Program. By ensuring proper distribution of certified Silverline™ seed and educating growers about their responsibilities, you help uphold the program's integrity. Your role is critical in maintaining the long-term value of the Silverline™ brand, ensuring compliance with stewardship standards, and fostering sustainable farming practices.
Key Stewardship Responsibilities
- Explain the importance of certified seed in ensuring genetic purity, consistent performance, and marketability.
- Highlight the prohibition of farm-saved seed under the Syngenta Stewardship Agreement (SSA) and its role in preventing CIPRS compliance issues.
- Emphasize that growers must sign the SSA before purchasing Silverline™ seed, as it outlines critical stewardship requirements.
- Report any suspicious compliance activities to your distributor or Syngenta for follow-up and resolution.
- Collaborate with licensees to ensure all compliance standards are met.
- Distribute stewardship guides, compliance checklists, and grower brochures provided by Syngenta.
- Direct growers to the Silverline™ microsite for stewardship resources and training.
- Ensure all seed sold is certified and properly labeled according to Silverline™ stewardship requirements.
- Maintain accurate records of seed sales and assist in year-end reporting as required by Syngenta.
- Assign a retail account manager responsible for implementing stewardship practices, including SSA management and reporting.
- Stay updated on annual stewardship messaging through training and communications from Syngenta.
Stewardship Benefits for Retailers
Strengthen Customer Relationships
Build trust by serving as a reliable resource for growers and promoting responsible farming practices.
Market Differentiation
Enhance your reputation by aligning with the high standards of the Silverline™ brand and providing premium seed options to growers.
Sustainability Leadership
Contribute to sustainable agriculture by promoting stewardship compliance and supporting the broader agricultural community.
Available Tools and Resources
Support and Contact
The Silverline™ Stewardship team is here to support you. Contact us for:
- Guidance on distributing certified seed.
- Assistance with grower education and compliance initiatives.
- Updates on program developments and stewardship messaging.
By actively engaging in the stewardship process, you help preserve the integrity of Silverline™ soybeans, ensuring a sustainable and profitable future for the entire value chain.
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